Macro Systems Blog
The Role of Smartphones in Your Business
You’ve probably noticed the increased use of smartphones. No matter where you go, people are on their phones. For the modern business, employee smartphone usage can be a major source of irritation. Let's look into how smartphone usage helps and hurts a business and how to go about keeping employees from being on their phones for large chunks of the workday.
Smartphones in the Workplace
Smartphones are a distraction and largely a hindrance to productivity. Some organizations deal with it more than others, but a study conducted suggests that employees spend an average of 56 minutes per day on their phones. Since for the full-time worker that works out to about 1/8th of the time, that means that productivity is at least 10 percent lower than it should be. Until you factor in the other way that smartphones affect an employee’s performance.
Businesses today want their staff to be available more than ever. You don’t punch a clock anymore, you use software to track your time, so when a work-related problem comes up in non-work hours, waiting for the answer can make a big difference. The modern employer takes advantage of their staff’s reliance on their personal devices by effectively extending access to their knowledge around the clock.
With a chunk of the day being spent on their phones, today's worker has to know that this behavior isn’t in the best interests of the business. Conversely, management has to know that their staff can’t possibly care less about their concern. They get their salary (or more frequently their hourly wage) to come to work and do a job. They need to have a life outside of work, after all.
With this in mind is where businesses start to go wrong. Managers realize that it is much costlier to onboard new people who don’t use smartphones, or who are less willing to do so, so they create archaic and completely unrealistic policies and are left scratching their heads when even their best performers don’t comply with the policy.
The truth is that since people are going to use their phones, making them understand where you stand on the issue is the best policy. You have to make it clear that you understand that people have hobbies and families and all the other things that have people spending all that time at work; and, ask them to respect the company. In doing so you set a very solid guideline to what facilitates wasting time on phones that people will do their job and use their phones more sparingly.
The fact is that trying to control an uncontrollable situation will leave you tearing your hair out and should be avoided if possible.
Smartphones Out of the Workplace
Outside of work is where the company can make up some of that ten percent. Since it’s obvious that everyone uses their phones inside your office (where it is taboo), it stands to reason that they will be constantly using their phones outside of the office. For the most part, this is true. Studies routinely show that people use their phones between three and four hours per day on average. That means that the average person is on their phone for over three hours per day outside the office. At first glance, this seems like a ridiculously high number, but when you begin to think about it, the smartphone is a major part of so many people’s lives that four hours per day seems about right. How long do you last without checking yours?
This opens up opportunities that haven’t traditionally been there to engage with your workers outside of the office. Not only are they more apt to check their company-provided accounts (email, voicemail, instant messaging), if you were to contact with a pressing problem, there is a much better chance than ever before that the person will engage with work-related questions in their off-time. This constant availability can have a lot of benefits for your business.
What About Security?
So, with a majority of the world's computing being done on devices that can fit in the palm of a hand, naturally there would be a campaign by hackers to take advantage of this computing shift. There are modern mobile malware strains that, if they were to get onto an enterprise network, and get past their security, it could cause some serious damage to a business.
To avoid these circumstances, businesses need to enact a Bring Your Own Device (BYOD) policy that uses cutting-edge mobile device management tools to administer all smartphones and other devices on the network. Your staff may deride the decisions to implement this system at first, but if their two options are using their service plan data or using your wireless network, most of them will absolutely opt in.
For more information about implementing a comprehensive BYOD policy for your business, and what technologies you need to take advantage of increased smartphone utilization, contact the IT professionals at Macro Systems today at 703-359-9211.
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