Macro Systems Blog
One of the most revered NFL coaches in history, Vince Lombardi once said, “If you are five minutes early, you are already ten minutes late.” Although that wasn’t its intended use, this quotation can easily apply to technology. The tech industry is constantly changing, improving, and innovating. Adapting to changes is something all businesses must do to succeed.
The small business is under siege. Many small business owners do what they can to compete, but it seems like there is no solution for their revenue woes, as larger organizations are able to attract a larger part of the market share. This has been the case for some time, but there are market forces at work today that make it even more difficult for businesses to contend with competitors that have more resources.
Technology is an imperative part of your business’s operations, but sometimes things don’t go quite as planned. It can fail when you least expect it to, and you’d really hate to pay your IT provider for an on-site visit. What can you do when you’re in a technology bind and need to keep operations moving forward?
In order for your business to be competitive, you need every aspect of your company operating at maximum efficiency. If just one component of your business isn’t functioning properly, then you’ve lost the competitive edge. This principle applies especially to the network of a small-to-medium-sized business.
The CEO baton at Microsoft has been passed from Steve Ballmer to Satya Nadella, making Nadella the third CEO in Microsoft's well-publicized history. You may not think that this will have an impact on your business, but considering how intertwined Microsoft is with the the global economy, you may be surprised to learn that this move will affect your company.
You may have realized that marketing and advertising tactics are shifting toward reaching mobile leads. Even superstar companies like Google and Facebook are delegating more marketing dollars to their mobile marketing budgets after a discovery that nearly one-fifth of Google's revenue comes from mobile searching. Here are three ways your company can start up your mobile marketing initiative.
For most small business owners, your average week includes several moments where you look at your expense sheet and search for ways to cut costs and improve the profitability, and thus, the sustainability of your company. Around the holidays, when business picks up for everyone, some small businesses run into problems that stunt their net profitability. The inability to spend the money that larger companies can will often result in handcuffing a business' ability to compete.
As a business owner, your business is your baby. Therefore, it's easy to take it personally when a customer says something negative about your company. It feels kind of like a stranger calling your newborn baby ugly. Don't overreact to negative opinions by overhauling your business model; you can actually use negative customer feedback to your advantage.
Every small business owner has to overcome the problems that come with having a lack of capital. Owners and managers of a small or medium-sized manufacturing company are often presented with many other problems as well, such as procurement cost increases, shipping cost increases, and resource management. Whether an enterprise manufactures goods directly to end-users, or to larger manufacturers as components for use in the assembly of other goods, they require the highest degree of efficiency possible. To do this, many small manufacturers are looking for affordable software solutions.
When you mention the term 'disaster recovery,' most people think about the big ground-shattering events like earthquakes, fires, floods, tropical storms, etc. While these natural events are certainly disasters and devastating in their own right, smaller things can constitute as a disaster for your business, and they aren't seasonal.
Tablets are definitely becoming a staple in the consumer electronics world. For the longest time, the tablet PC was an expensive, clunky device that just didn't wow consumers. Some businesses had adopted tablets back in the day, but they were difficult to use, hard to support, and they simply didn't perform for the price tag. However, like many consumer electronics, Apple reinvigorated the tablet market with the original iPad, and now it would seem tablets are here to stay. The question is, are they right for businesses?